Ecommerce Packaging: Creating Loyal Customers

Often described as “the silent salesman,” product packaging plays a crucial role in connecting brands—especially ecommerce retailers—to their customers. Well-designed packaging can go beyond making connections and good first impressions, though, and actually help foster customer loyalty for your brand. … Continue reading

3 Reasons Your Packaging is in Chaos & How to Fix It

Do you have a nagging feeling that your product packaging is lacking something, perhaps a defining element or cohesion that brings the design together? Consider these three signs that your packaging may be in a state of confusion: The design … Continue reading

2017 Packaging Design Trends to Try

In today’s marketplace, product packaging is becoming increasingly important for brands that want to stand out from the crowd. In fact, according to data gathered by BrandPackaging magazine for its State of the Industry 2017 report, most packaging and design … Continue reading

Two PSI Sales Team Leaders Receive Promotions

At PSI Group, we strive to support our employees as they advance and grow along with us. On that note, we’re proud to announce the following two sales staff promotions:   Jimmie Olson | Our New Vice President of Sales … Continue reading

PSI Team Receives American Package Design Award

We would like to congratulate two of our amazing designers, Tom Hutchins and Jessi Knipe-Semler, for winning the Graphic Design USA 2016 American Packaging Design Award for their work on the Lucky Launcher II. Graphic Design USA showcases 200 elite … Continue reading

The Theatrics of Up-Cycling: Creative Cardboard

We often talk about the importance of recycling and waste management. As packaging manufacturers, we want to ensure we are as ethically responsible with our waste and material sources, ensuring our communities are as sustainable as possible. Outside of recycling … Continue reading

Customer Spotlight: Ball Cannon™

If you ask anyone at PSI what they love about their job, I am relatively sure they would agree that the best part is the diversity of clientele. Each custom packaging project designed and manufactured at PSI is a small … Continue reading

Can Packaging Really Affect Taste?

When it comes to taste, science tells us that much of what we perceive as flavor is actually based on our sense of smell, rather than our taste buds. Inhaling the aroma of a fine glass of wine and smelling … Continue reading

April Fools’ Fun: Packaging & Pranks

If you’re in the packaging business, you know that April Fools’ Day is filled with endless pranking possibilities. Easy access to packaging peanuts, cardboard, tape and engineering experts makes executing the perfect office gag too tempting to resist. Peanut Possibilities … Continue reading

Creativity Beyond the Label

No one understands the power of visual persuasion better than the wine industry. From trendy labels to unique textures and finishes, when I stand in the wine aisle, the creative side of my brain goes into aesthetic overload. It’s actually … Continue reading

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